Wesgro and Happy Snappy have teamed up to create a mobile campaign to inspire visitors to Cape Town to discover more of the Western Cape's unique activities and places.

Judy Lain, Chief Marketing Officer at Wesgro, said: "Following their unique experiences at the V&A Wheel of Excellence or Table Mountain Cableway, visitors have the opportunity to have their picture taken. This is when they receive their personalised postcard on which they will find a QR code on the back. After scanning this code, they will be directed to a beautiful overview video of the Western Cape which showcases many of our unique and beautiful attractions and activities.”
The campaign will run from December 16 to January 5 and forms part of Wesgro's effort to drive geographic spread throughout the Western Cape.

James Cussen from Happy Snappy said: "With the campaign running at key tourist attractions in Cape Town, we are expecting to reach around 570 000 visitors with our postcards.”