aha Hotels and Lodges has launched a refreshed and rejuvenated loyalty programme for the entire portfolio. Dubbed Real Rewards, the newly-launched programme will be in keeping with aha’s overall strategy: stay simple and fresh, while giving guests the opportunity to be continuously delighted.

Most hotel groups offer loyalty programmes, which can clutter the market. aha’s intention is to engage with guests and give them tangible aha experiences that make their stay at any aha property smoother and richer. Members will feel valued and welcomed and based on this, will be encouraged to return time and time again to aha hotels and lodges.

Real Rewards comprises a three-tiered offering: The first tier is Classic Green, which is free to anyone. The second tier is Plus Green and will offer additional benefits at a cost of R495 per annum. Premium Green is the third tier and will give members a bouquet of extraordinary benefits at a cost of R1495 per annum. Members can expect complimentary coffee for an all-day boost, complimentary room upgrades for that little bit of luxury, bi-weekly exclusive special offers, actual cash back on accommodation spend, discounts at aha properties, spas and restaurants and much more.

According to Neil Bald, the Managing Director of aha Hotels and Lodges, “All of our rewards are designed to give guests immediate and concrete benefits. We want to encourage them to become part of the aha “family”, and to feel that they get just that little bit extra every time that they stay at an aha property.”

For more information on the new loyalty programme and the full list of Real Rewards benefits go to www.aha.co.za