Craig Byren is the MD of ViaData, which develops custom business systems to meet accurately defined business requirements and specialises in travel CRM.
Craig’s strengths are in systems design and data modelling, then turning abstract requirements into practical implementations. He has extensive experience in gathering business requirements, both hands-on by reviewing existing systems and databases, as well as through facilitated workshops.
His qualifications in accounting, business science and information systems give him a strong, pragmatic understanding of business systems.