One of the world’s largest online travel agencies, Booking.com, has released its ‘Travel Predictions 2024’ report, which reveals the biggest trends in the travel and tourism industry for this year.
The report is based on data from a global study involving 27 000 travellers across 33 countries, including local market insights from the UK, Italy, Germany, Spain, the US and Latin America.
Water-centric getaways
According to the report, over a third of travellers (36%) are looking to water-centric getaways as a quick fix, with 75% of travellers finding instant relaxation by the water's edge.
Anton Gillis, CEO of Kruger Gate Hotel, told Tourism Update that the hotel’s Pool Bar and extensive game-viewing deck with an infinity pool that overlooks the Sabie River, was the property’s most popular feature.
“It’s the place where guests can simply relax on the loungers, catch up on emails at one of the charging points or enjoy dinner in one of the private dining pods overlooking the river. Throughout the day animals come to have a drink at the river, and it’s a spectacular sight.”
The hotel’s spa treatment rooms also overlook the river. “There’s something so tranquil about being near water and our proximity to the river is central to the overall experience of being at Kruger Gate Hotel.”
Madri van der Westhuizen, Campaign and Social Media Manager at ANEW Hotels & Resorts, confirmed that an increasing number of travellers were seeking relaxation and rejuvenation near water during their trips.
“Water-centric destinations, in particular, are highly appealing for their unique tranquillity compared with other destinations. This trend is certainly reflected in ANEW's portfolio, especially at ANEW Hotel Ocean Reef,” she said.
Based in the heart of the Dolphin Coast in Zinkwazi, the hotel offers a sense of solitude and relaxation away from urban life. One of its standout features is its private boardwalk to Zinkwazi Beach, enhancing the serene coastal experience for guests seeking a peaceful retreat.
Off-the-beaten-path experiences
The report notes that 56% of travellers are inclined to explore off-the-beaten-path experiences.
Gillis said Kruger Gate Hotel’s experienced and knowledgeable guides took guests off the beaten path to bring them as close as possible to a diversity of flora and fauna.
Van der Westhuizen mentioned ANEW Resort Ingeli Forest Kokstad as a hidden gem that embodied the relaxed off-the-beaten-path experience.
“The property is in the Ngeli-Weza forest, and the resort offers a true home-away-from-home experience. It's a great option for families seeking quality time together, as well as for birding enthusiasts and those looking for a peaceful weekend getaway.”
Culinary experiences
When it comes to culinary experiences, 78% of travellers hunger for fresh flavours over the tried and true. Half are planning their trips around specific restaurants or dishes, with 61% prioritising learning about the origins of a destination's iconic dish.
Authentic South African cuisine is on offer at Kruger Gate Hotel’s popular outdoor Lapa restaurant.
“Think braai broodjies (a traditional Afrikaans barbecued sandwich) and game meat, excellently prepared and beautifully presented, all under the breathtaking African sky,” said Gillis.
ANEW believes in indulging all the senses, especially taste, and has introduced a newly revamped à la carte menu, focusing on integrating South African flavours in a unique and innovative way.
“Our approach is to enhance and elevate simple dishes, turning them into extraordinary culinary experiences that delight the palate. Each dish on our menu is carefully crafted to showcase the diverse and vibrant tastes of South Africa and the areas our properties are located in,” said Van der Westhuizen.
For instance, visitors going to ANEW Hotel Hluhluwe on the Elephant Coast will be greeted with a plate of pineapple as this area is particularly known for its pineapple farming.
Couple getaways
In 2024, travel will see a profound transformation driven by a collective thirst for deeper connections and self-discovery. The report shows that 24% of travellers want to strengthen their bonds with their partners.
Kruger Gate Hotel’s Couples Safari Getaway is hugely popular among honeymoon couples or those celebrating anniversaries, birthdays or other such milestones.
“Spa treatments for couples are also very popular, along with the romantic turndown that includes sparkling wine in the room and a private dining experience. There’s also private dining, couples’ massages in the treetops and the option to book a private couples’ game drive,” Gillis added.
ANEW Resort Vulintaba Newcastle provides a couples’ getaway in the heart of the Drakensberg. Sheltered amidst the mountains, this resort provides a calming experience, ideal for reconnecting with a loved one.
“Whether you're lounging by the pool, exploring the surrounding nature trails, or indulging in a romantic dinner overlooking the stunning landscapes, every moment at ANEW Resort Vulintaba Newcastle is designed to create lasting memories. With luxurious accommodation, world-class amenities, and breathtaking views, this resort is truly a retreat for couples seeking a rejuvenating escape,” Van der Westhuizen added.