Reinhart Mecklenburg is Director of Germany-based AfroSales Tourism Marketing Services. He is also a founding member and past president of ASA, Continental Europe’s strongest marketing association for the promotion of business travel and tourism from the German speaking markets to Africa. Mecklenburg has worked as a tour guide and was Commercial Director and then General Manager for Luxair/Luxavia. He has also served on the boards of the Board of Airline Representatives as well as Satsa.