ANEW Hotels & Resorts has announced the launch of the ANEW Collection range of wines developed in collaboration with Van Loveren – one of South Africa’s renowned family-owned wineries. This partnership merges two family-driven brands rooted in tradition and a shared commitment to quality and excellence.
The ANEW Collection introduces two wines:
- ANEW Collection Chenin Blanc: A highly aromatic wine with tropical flavours, a full mouthfeel and a crisp, dry finish. It pairs well with lightly spiced dishes, chicken, smoked salmon, creamy pasta, gourmet burgers or other white meats.
- ANEW Collection Cabernet Sauvignon Merlot: A full-bodied red wine offering notes of cigar box, dark chocolate, eucalyptus and mint complemented by the smoothness of merlot.
Van Loveren, established in 1937, is recognised for its innovation and quality with a portfolio that includes notable brands such as Christiena, Retief Reserve, Blaauwklippen and Zandvliet. This collaboration reflects the values of both companies aiming to provide guests with a premium experience celebrating South African wine and hospitality.
Alan Campbell, Sales and Marketing Director for ANEW Hotels & Resorts, highlighted the synergy between the brands: “This partnership reflects our shared commitment to family values. After tasting a wide selection of wines, we worked closely with the Van Loveren team to select the chenin blanc and cabernet sauvignon merlot blend to start the ANEW Collection. We’re excited for guests to enjoy these wines and look forward to expanding this partnership.”
Phillip Retief, Managing Director of Van Loveren, added: “This partnership is an exciting opportunity to bring the wines we’ve carefully developed to a broader audience through a like-minded, family-driven brand. Together, we aim to elevate the experience for wine enthusiasts and travellers by celebrating the finest in South African tradition and hospitality.”
The ANEW Collection wines are available at ANEW Hotels & Resorts’ on-site restaurants.