African specialists in Europe will have an opportunity to meet directly with tourism products from East and Southern Africa when the popular Africa Showcase roadshow goes online this month.

Organiser of the event, On Show Solutions, highlights that the virtual event will run from March 22 to March 26, focused on four prime European markets.

“The benefits of participation include direct access to European market experts as well as pre-scheduled meetings,” said On Show Solutions co-owner, Jacqui Reynolds.

She added that the tourism landscape had shifted considerably since the COVID-19 pandemic, noting that the market experts would add invaluable insights on the latest trends, needs and demands of these key source markets.

“This helps buyers ensure they have all the latest information to assure their clients about their travels while suppliers can ensure they’re ready to catch the first wave of international travellers,” said Reynolds.

On Show Solutions – the roadshow partner for the African Travel & Tourism Association – is a team of global organisers that host roadshows and exhibitions on five continents – Africa, Asia, Australia, Europe and North America.

European buyers can register now for these dates to meet African suppliers:

Nordics:   March 22 and 23

Central Eastern Europe and Russia: March 23 and 24

Southern Europe: March 24 and 25 

Mitteleuropa and Benelux: March 25 and 26

For more info, contact: ideas@africashowcase.travel