Drakenstein Local Tourism Association (DLTA) in the Western Cape recently introduced two mobile applications – ‘The Visit Paarl’ and ‘The Visit Wellington’. Both apps are set to boost tourism in the region, showcasing all Paarl and Wellington has to offer.

The mobile apps are easy to navigate and visitors can download them on to their mobiles to quickly find the best places to see and things to do in the region. Both apps feature the latest news and events in Paarl and Wellington, as well as maps, accommodation facilities, restaurants, attractions, wineries and other services.

According to Annelize Stroebel from the DLTA, these apps are completely on target with the theme for National Tourism Month. “South Africa is mirroring the global theme of tourism and the digital transformation, so it is extremely apt for Drakenstein to focus on digital applications within our tourism industry.  We live in an increasingly digitally driven society and have to look at ways of communicating our destinations on these platforms. It is an uncomplicated, user-friendly reference to tourism products in this area and will definitely assist visitors to explore our towns and surrounds.”

Stroebel says the apps will also encourage local residents to make the most of Tourism Month by becoming visitors in their own towns, thus resulting in true ambassadors for the Drakenstein region.

The Visit Paarl and The Visit Wellington apps are freely available for download on the App Store.