Africa’s fast-growing blue economy and the multiple tourism opportunities it presents will be placed in the investor spotlight at BlueInvest Africa 2024, being held in the coastal town of Diani, Kenya, on July 3 and 4.
Organised by the European Union, in partnership with the Government of Kenya, the event offers investors a unique opportunity to discover innovative blue economy projects with high growth potential, in sectors such as tourism and transport, fishing, aquaculture, biotechnology and renewable energy.
The World Bank defines the blue economy as the "sustainable use of ocean resources for economic growth, improved livelihoods, and jobs while preserving the health of ocean ecosystems".
“Kenya is a champion of blue economy development, which is demonstrated by hosting the second BlueInvest Africa event,” said Kenya’s President William Ruto, who will attend the event. Charlina Vitcheva, DG of the European Commission's Directorate-General for Fisheries and Maritime Affairs, and Henriette Geiger, EU Ambassador to Kenya, will represent the EU.
The conference aims to facilitate meetings between African entrepreneurs seeking financing and international investors scouting for opportunities, all centred on projects capable of propelling Africa's blue economy forward.
The event will include six themed pitching sessions, during which 29 entrepreneurs from 17 African countries will present transformative projects that emphasise sustainable innovation, job creation, and marine ecosystem preservation.
Africa's blue economy generates around US$300 billion in annual revenue and supports almost 50 million jobs, according to the African Union, with its value expected to rise to $405 million by 2030.
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