Africa Day (May 25), the Gauteng Tourism Authority will host the province’s inaugural Content Creators’ Workshop at Constitution Hill.
Hosting the workshop on Africa Day aligns with the theme of influencing ‘proudly African’ content by localising Gauteng tourism narratives.
The workshop will focus on positioning the province as a leading destination by showcasing the region's unique offerings, sharing stories and experiences from influential content creators, and providing valuable guidance and opportunity insights from industry experts. Attendees will gain practical knowledge and tools to enhance their storytelling skills and maximise their reach and impact through digital marketing strategies, content distribution channels and collaborations.
"We aim to inspire and empower participants to create captivating content that highlights the hidden gems and extraordinary experiences available in Gauteng. Through this workshop, we hope to amplify our tourism offering, drive visitor numbers and ultimately contribute to the economic growth of our province," said Gauteng Tourism Authority CEO, Sthembiso Dlamini.
The workshop will be attended by bloggers, vloggers, social media influencers, photographers, videographers, and digital storytellers with an interest in travel/tourism, fashion, music, lifestyle, film, outdoor, adventure or sport.
